Ruga Nova Mercatorum (Via dei Mercanti)

One of the busiest shopping streets in Amalfi is considered Ruga Nova Mercatorum, which is also known as Via Dei Mercanti. It runs all the way from the waterfront to the well-known Cathedral of Saint Andrew. Along with its abundance of ancient structures, the walkway is home to a number of charming restaurants and boutiques. Because motorized vehicles travel through Ruga Nova Mercatorum at such low volumes, the whole length of the street may be traversed on foot with relative ease.

Ruga Nova Mercatorum is a picturesque historical street that is bordered on both sides with stores selling a variety of goods, including bags, shoes, clothing, souvenirs, and regional goods such as chiles, pasta herbs, and limoncello, as well as cafes and restaurants that serve delectable meals. There are lots of small alleyways in between the old buildings, and it is worthwhile to wander through these passageways in order to appreciate the architecture. You may get a good sense of the culture of the people who reside in this area simply by walking down this lively and attractive street.

How to explore Ruga Nova Mercatorum?

• Since papermaking has been a prominent industry in Amalfi for hundreds of years, the city has many shops where you can purchase handmade paper and lovely stationery products.
• There are also a large number of shops where you may purchase regional herbs and spices, such as the wonderful limoncello that is so popular in Amalfi.
• Evenings may also feature sporadic performances of fashion shows, festival light shows, concerts in the streets, and classical performances on a regular basis. Don't miss out on this extravaganza to entertain yourself with these shows.
• In addition, there is a historic fountain that is well worth looking at. Take in the scenic beauty of this fountain with the most spectacular views of the mountainous backdrop.
• You can't miss the view of the ocean once you get to the end of this beautiful street. Sit on the benches and appreciate the picturesque views.